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| Recent News Jan. 1, 2011 Conceived of and organized as a partnership by Sherry Bruck of Harquin and Stacey Cohen of Co-Communications, "Ring in the New Year at Noon" is the first of what promises to become an annual tradition at New Roc City. View video.
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Harquin Creative Group Names New Media Relations Director [ Back to News ] Pelham, New York – September 24, 2007 – Harquin Creative Group, a new breed of innovative communications companies, recently appointed Karen Roberts as Media Relations Director.
In this new position, Roberts will be responsible for raising the profile of Harquin and its diverse client base. Including building publicity campaigns for current and new clients and raising the level of awareness surrounding Harquin to all mid-size businesses, corporations and institutions in the Westchester/Hudson/Fairfield area.
Roberts has been working in the broadcasting and media field for the last 13 years. She started her broadcasting career at Bravo in the arts news team in Toronto. From there she moved to program development at Sony Music in New York City and for the last 7 years she’s worked in the fast-paced word of local news—most recently as a news anchor and lead reporter for Cablevision News in the Hudson Valley.
Throughout Roberts career she has been required to write compelling and creative stories, interview subjects in the newsroom and field, handle press releases and video news releases to coordinate press coverage, represent and establish new media contacts, pitch daily story ideas for 1-2 news story placement per day, assist production staff with writing and produce nightly newscasts—all under aggressive daily deadlines. “Coming from the world of media I know what journalists are looking for in potential stories, and on the client-side will know how to package Harquin clients to get the most media exposure as possible.” says Roberts.
“The addition of Karen to the Harquin team fulfills our vision to provide added value to our clients brands. Our goal is to get people talking. Get them engaged. Get them motivated to take action.” Says President, Sherry Bruck. “Karen will be creating buzz that is more than just noise.”
Harquin Group is a full-service marketing communications company. We use creativity to push brands where they’ve never been before, through any legal means necessary – advertising, design, public relations, interactive, relationship marketing, retail and sales support, promotions, events and approaches so unique they completely defy categorization. And it’s been that way since 1992. For more information, visit www.harquin.com.
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