We are a culture of listeners. It's how we find the place for your brand. The perfect place. We comb the competitive landscape with your strengths, your hopes, your vision as our compass.
Betsy's goal in life is to ensure all of your interactive projects get results and sell your business properly. Her skills as an organizer and multi-tasker extraordinaire will keep all the parts moving towards a successful web launch. Messaging, images, excel files, functionality lists, sign-offs—Betsy is the magic that makes it all happen.
Originally from North Carolina, Fosina holds a Communications degree from Wake Forest University where she met the New Yorker who convinced her to move from the Tar Heel State to the Empire one. Twenty-five years as a New Yorker and you can still hear the friendly southern twang in her voice.
Involved in many facets of public and private life, she most recently assisted in the opening of Mo’s New York Grill, part owned by NY Yankees pitcher Mariano Rivera. Betsy’s involvement included the marketing and launch as well as the design of this upscale restaurant. She also was instrumental in the successful launches of the New Rochelle Public Library and Country Bank websites, both very deep and robust content management systems.
In the last 2 years Betsy has been working with City Soundings, a volunteer New Rochelle “good news” newsletter that highlights the best of the city. The publication was created by a grassroots organization to combat negative publicity. She transformed it from an email newsletter to a full-blown website.
A self-described sports buff, Betsy is as comfortable riding a horse, or putting on a golf course as she is watching college basketball with her boys.